Home page Sweet Home page! (Part 1)

Your Home page is your introduction to your company. When you hand out your business card, put your Web site on an ad, or give out your URL at a meeting or a convention, you usually guide your visitors to your Home page. This is your opportunity to tell your visitors who you are and what you want them to know about your company. This is your opportunity to brand yourself (before someone else brands you).

So what’s on your Home page?

I get asked often for advice from people once they learn what it is I do for a living, and I make it a rule to at least look at the site if I have the time. And I can tell from five minutes on the Home page whether or not they’re using good SEO. Needless to say I’ve seen a lot of Home pages, and I’ve collected a list of the things that drive me crazy when I get there. And I’m going to share part of that list with you now.............


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